
Case Study: Clsm
Clsm (pronounced Col-is-eum) is an American sports inspired UK streetwear brand that we had complete creative control over, working with our clients, Newcastle based Basketball lifestyle store, Hardwood Ventures.
We pulled in Newcastle based sign-writer Ash Willerton for the handrawn collegiate pennant inspired branding and Melbourne based artist Ohnoes on a series of 3 graphic tees for the Rookie Drop.
All the photography was done by Newcastle based Rhiannon Banks.
The brand will be returning with its sophomore collection later this year which we're incredibly excited to be working on.

Authentic USA made Clsm Coach Jacket

Clsm 3D embroidered premium snapback

Limited edition Clsm crossed bats tee

Limited edition Clsm helmet tee, snapback and coach jacket

Baseball chest print detail of the limited edition crossed bats tee

Clsm pennant tee in LA colourway

Swing tag detail showcasing the Clsm "The Rise Of The Underdog" slogan